
1m² Parcels ·closed August 2026 · every adoption honoured
This is Kahiro farm, Kenya.
Coffee, planted in rows on red soil. One of the Asili farms.
- Farms
- Asili farms, Kenya — Kahiro pictured
- Unit
- 1 m² of ground = one coffee crop
- Adoption, then
- from 500 KSH, under US$4
- Paid in
- KSH, cards, M-Pesa, crypto
- Ran
- 2025 – August 2026
- Status
- Closed. Adoptions honoured.
What a square metre carried
Adopting a plot was never about owning dirt. It attached rights to a square of real ground, and it attached a person to the people who farmed it. The programme grouped those two things plainly.
In hand
- Direct ESG ownership in a 1m² coffee crop plot
- Early access to rare and appreciating coffee plot rights
- The prospect of transferring ESG entitlements in future
- Traceability of your coffee’s life cycle
In heart
- A personal connection to coffee farmers and their families
- A contribution to health, education and technology initiatives
- Emotional ownership — consumption turning into connection
- Belonging among Bean You® adopters worldwide
Contributions, less costs, went to the Asili Foundation — a not-for-profit ESG organisation registered in Kenya, whose Board of Trustees distributes funds to farmers for health, education and technology.
One season, followed from a screen
A square metre does not do much on a Tuesday. It does a great deal across a year. Adopters followed theirs through livestreams and updates from the farm — from blossom to the cup.
Illustrative — the stages in order, lengths relative. Every farm and year differs.
How it worked
Choose a farm
Five Asili farms were piloted in 2024 with IoT, 5G and blockchain, alongside CCEG. Each was mapped in full.
Zoom to a square metre
On the website or in the app, you moved from the whole farm down to a single 1m² cell — one coffee crop — and picked it.
Hold the rights
Payment in KSH, cards, M-Pesa or crypto attached the plot’s ESG rights and privileges to you. Then you followed it.
- 2024
- Asili farm pilots — international tech partners; IoT, 5G and blockchain integrated on five coffee farms.
- 2025
- The iRWA programme launched, mapping up to 15,000 acres into 1m² plots. Adoptions opened.
- August 2026
- The programme closed to new adoptions. Every adoption made before then is honoured.
The programme closed in August 2026.
Every adoption made before then is honoured. If you hold a plot and have a question about it, write to info@beanyou.com and a person will answer.
The land is still there, and so are the people. What continues: the Bean You® app and its tribes, the café network, and the Asili Foundation’s work with farmers.